Author:
Zack Wilson
Date:
19/06/2022
Experiences:
Rugby fanatic - but so much more
Experiences:
Rugby fanatic - but so much more
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Table of Content
- Who Are The Best Online Bookmakers?
- Compare Bookies to Find YOUR Perfect UK Online Bookmaker
- How We Review the Top UK Online Bookmakers
- Online bookmakers vs bricks and mortar bookmakers
- A quick look at gambling laws in the UK
- Compare the Best Betting Promotions
- Where to find the most competitive odds
- How we find the best UK bookmakers:
- All UK betting sites should have these features
- Mobile betting
- Easing your concerns about UK betting
- Benefits of using a bookmaker comparison
- Other areas we cover
- Conclusion – Pick YOUR Best Bookmaker UK
Who Are The Best Online Bookmakers?
Betting.co.uk is a completely independent resource that is dedicated to helping you find the best sports bets and the best online betting deals so that you can make the most of the sports results. You’ll even get rock-solid betting tips and everything else you need to take your sports bets to the next level.
Why do we do this? We’ve had plenty of experience in dealing with rubbish betting sites and we don’t want you to suffer the same fate. So we’ve assembled a team of betting experts who’ll help you with anything from finding the best Premier League odds to hunting down the perfect rugby betting bonus. Stick with us to get more from your bets!
Established UK Brand
100% up to £50
T&Cs apply, 18+
18+ begambleaware.org; New bettors get 100% of deposit up to £50; Once per household; Min deposit £15 (no Skrill/Neteller); Wager a total of 8 times deposit + bonus, with max qualifying bet stake equal to your initial bonus amount; Bonus expires after 60 days; Min odds of 4/5 on singles, or 2/5 per leg for acca; Some bet types excluded; Free spins validity: 7 days; Free spins max. winnings = £100; See full terms; Terms apply; 18+
Great Welcome Offer
Bet £10 Get £30
T&Cs apply, 18+
T&Cs apply . New customers on mobile only. 7 days to claim and stake £10 minimum bet at odds of 1.5 or greater to qualify. Free, void, cashed out or partially cashed out bets do not qualify. Max 3x £10 free bets credited on bet settlement. Free bets must be used on 4 or more selections with selection odds of 1.3 or greater. Free bets are non-withdrawable and stake not returned with winnings. 7 day expiry. 18+ BeGambleAware.org
Awesome Newcomer
£100 Extra Winnings Boost
T&Cs apply, 18+
T&Cs apply. New reg only. Claim by placing a min deposit £10 via "My Offers" page within 30 days. Skrill/Neteller deposits excl. 7 days to stake max £10 in-play. Max. extra winnings £100. 18+ BeGambleAware.org.
Compare Bookies to Find YOUR Perfect UK Online Bookmaker
There are few things in life that everyone can agree on. We all have different needs, preferences, and ideas of what constitutes “good” and what isn’t worth bothering with. This is definitely true when it comes to our online betting needs. A bookmaker that one person considers to be the best of the best might not necessarily suit another player in the same way.
What you need, then, is objective analysis. People who can look at a bookmaker not through their own personal, unique lens, but from a few steps back, analysing based on overall offering rather than how well a bookmaker meets their preferences. Objectivity is very much the name of the game for every single operator review you’ll find on this site. So that whether you’re looking for the best bookies for MMA fighting or the best betting sites for CS:GO, you’ll get all of the help you need in our expert bookie reviews.
How We Review the Top UK Online Bookmakers
When compiling each online bookmaker review and posting our bookmaker ratings, there are a number of things we always look out for. Here’s how we decide who should be the best bookmaker in the UK:
- Legality. Does the bookmaker meet all of the gambling regulatory and licensing requirements of the UK? If so, then they’ll get a big tick in this essential column – if not, then they may find themselves placed on our list of blacklisted bookmakers.
- Betting promotions. What deals do the top UK bookmakers offer, and do the deals continue when you’re an existing customer, or are they only available to newbies? We seek to find the answers to these questions and more when we assess the bonuses available from an operator for our online bookmakers review.
- Odds. Odds are critical to deciding if an operator can provide good value for punters, so we always compare and contrast the betting odds with competitors to see how their odds stack up.
- Deposit and withdrawal processes. We check everything from the deposit methods available to how easy it is to withdraw from a betting account, when we compile our bookmaker reviews.
- Reputation and reliability. We consider the reputation of an operator to be of critical importance, so we always check for customer feedback and issues such as how bookmaker complaints are handled by the operator, and factor these in to our overall bookmaker ratings of each and every operator. Take a peek at our Bet365 ratings for a reliable bookmaker.
Curious to find out what there is? Here are some of our top-rated bookies for 2022
T&Cs apply . New customers on mobile only. 7 days to claim and stake £10 minimum bet at odds of 1.5 or greater to qualify. Free, void, cashed out or partially cashed out bets do not qualify. Max 3x £10 free bets credited on bet settlement. Free bets must be used on 4 or more selections with selection odds of 1.3 or greater. Free bets are non-withdrawable and stake not returned with winnings. 7 day expiry. 18+ BeGambleAware.org
T&C's apply. No deposit required, new players only. £10 paid as bonus. Claim within 3 days of registration. 7 day expiry. 50x wagering. £50 max win/withdrawal from bonus. Only bonus stakes qualify & wagering contributions vary, not all games eligible. 18+ Begambleaware.org
3.
Bet £10 Get £60 in Bonuses
Betfred Sports Bonus
Bet £10 Get £60 in Bonuses
Betfred Review
*****
T&Cs apply, 18+
Highlights
New UK customers only. Register using the promo code BETFRED60, deposit and place first bet of £10+ on Sports (cumulative Evens+) within 7 days of registration. First bet must be on Sports. £20 in Free Bets to be used on Sports, £10 in Free Bets to be used on Lotto and 50 Free Spins (20p per spin) credited within 48 hours of bet settlement. Further £20 in Free Bets credited 5 days after settlement. Bonuses have a 7-day expiry. Payment restrictions apply. SMS verification and/or Proof of I.D and address may be required. Full T&Cs apply.
4.
-
Bet 10€ & Get 50€
Bet365 Sports Bonus
Bet 10€ & Get 50€
Bet365 Review
*****
T&Cs apply, 18+
Highlights
Open Account Offer
Bet £10 & Get £50 in Free Bets for new customers at bet365.
Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.
Online bookmakers vs bricks and mortar bookmakers
Let's face it, the world is heading towards technology more and more, and the world of sports betting sites is showing no signs of slowing down and the reasons for them being the vastly superior betting choice are many. First of all, they're more convenient to access than high street bookmakers; you don't have to pop your shoes on to put a bet on City winning the league (good look finding great odds on that one though). There's an abundance of great offers available with online sports betting sites, the payment methods are vastly greater and the overall choice is bigger.
There is one thing we will give to IRL bookmakers: They will always have some sort of massive TV showing sports. They're great for in-play betting as not every online bookmaker offers live streaming services, but one positive compared to the many positives of sports betti
A quick look at gambling laws in the UK
If you are new to sports betting you might not know where you stand in regard to the UK gambling laws. Simply put, Gambling in the UK is legal for anyone over the age of 18 years. This covers both online and offline gambling for activities such as sports betting and playing casino games. All of which means that UK adults can do things like legally bet on sport at a betting shop on the high street, play games at an online casino site and much more.
The best bookmaker sites will always be licensed by the UK Gambling Commission (UKGC). However, UK gambling laws also permit British bookmakers being regulated by gambling authorities that are recognised by the UKGC. These laws apply to British bookmakers and Northern Ireland bookmakers too.
Here are the basics of the UK gambling laws:
- Anyone over the age of 18 years can gamble
- You don’t have to pay tax on winnings
- All sports betting sites and online casinos need a valid license
- Licenses must be issued or recognised by the UK Gambling Commission
Compare the Best Betting Promotions
All of the best UK bookmakers will put on promotions that can do things like give you more money to play with or even refund your losses. We’ve got an entire page dedicated to these betting promotions, but here are just some of the different kinds of betting offers that you can find at the best UK bookmakers:
- Matched deposit bonus: Here you get betting credit in direct correspondence to how much money you initially deposit at the online bookmaker site.
- Matched bet bonus: This is where you receive bonus bet tokens after making a qualifying bet. The BoyleSports welcome bonus is a good example of this.
- Enhanced odds: Many of the best bookmakers in the UK will simply give you enhanced odds for specific markets.
- Acca insurance: Some of the best bookmakers put on promotions that refund your stakes from an acca bet even if just one selection lets you down.
- Accumulator bonus: Many top UK bookmakers have deals that give you a profit boost for including more selections in your accumulator bet.
The best betting promotions will always be good value for money. This means that the bonus bets you receive won’t have wagering conditions that are impossible to fulfil. As such, it’s essential to read through the terms and conditions of each bonus first to make sure that you understand what you are signing up for. Remember that some top UK bookmakers won’t even put on any sign up offers, so don’t go looking for any kind of Guts welcome bonus anytime soon!
Bet UK Review
Bet £10 Get £30
T&Cs apply, 18+
T&Cs apply . New customers on mobile only. 7 days to claim and stake £10 minimum bet at odds of 1.5 or greater to qualify. Free, void, cashed out or partially cashed out bets do not qualify. Max 3x £10 free bets credited on bet settlement. Free bets must be used on 4 or more selections with selection odds of 1.3 or greater. Free bets are non-withdrawable and stake not returned with winnings. 7 day expiry. 18+ BeGambleAware.org
21.co.uk Review
100% up to £10
T&Cs apply, 18+
T&C's apply. No deposit required, new players only. £10 paid as bonus. Claim within 3 days of registration. 7 day expiry. 50x wagering. £50 max win/withdrawal from bonus. Only bonus stakes qualify & wagering contributions vary, not all games eligible. 18+ Begambleaware.org
Betfred Review
Bet £10 Get £60 in Bonuses
T&Cs apply, 18+
New UK customers only. Register using the promo code BETFRED60, deposit and place first bet of £10+ on Sports (cumulative Evens+) within 7 days of registration. First bet must be on Sports. £20 in Free Bets to be used on Sports, £10 in Free Bets to be used on Lotto and 50 Free Spins (20p per spin) credited within 48 hours of bet settlement. Further £20 in Free Bets credited 5 days after settlement. Bonuses have a 7-day expiry. Payment restrictions apply. SMS verification and/or Proof of I.D and address may be required. Full T&Cs apply.
Where to find the most competitive odds
Don’t bother going to one of the rubbish odds comparison sites, as we’ll show you the bookie with the best odds for your favourite sport right here. This is because we’ve got an odds comparison table that instantly reveals the best bets from the best bookmaker UK sites for anything from football and cricket to rugby and tennis.
We’ve made sure our odds comparison is easy to use. For example, you could use it as a golf odds comparison just by entering in something like PGA Championship and then you’d instantly see which bookie from our list of online sportsbooks gave you the best odds. Remember that these will all be regulated bookmakers in the UK so that you can bet in confidence.
Why use our odds comparison? Obviously, you get more for your winning bets when you bet on the best odds. Plus it’s perfect for value betting which is when the bookie has overvalued the odds on a particular market. Our comparison of the best bookes in UK is also great for finding the edge in the odds at those massive sporting events. For example, our comparison worked wonders in sifting through all of the Euro 2021 betting sites to find the best footy odds.
Established UK Brand
100% up to £50
T&Cs apply, 18+
18+ begambleaware.org; New bettors get 100% of deposit up to £50; Once per household; Min deposit £15 (no Skrill/Neteller); Wager a total of 8 times deposit + bonus, with max qualifying bet stake equal to your initial bonus amount; Bonus expires after 60 days; Min odds of 4/5 on singles, or 2/5 per leg for acca; Some bet types excluded; Free spins validity: 7 days; Free spins max. winnings = £100; See full terms; Terms apply; 18+
Great Welcome Offer
Bet £10 Get £30
T&Cs apply, 18+
T&Cs apply . New customers on mobile only. 7 days to claim and stake £10 minimum bet at odds of 1.5 or greater to qualify. Free, void, cashed out or partially cashed out bets do not qualify. Max 3x £10 free bets credited on bet settlement. Free bets must be used on 4 or more selections with selection odds of 1.3 or greater. Free bets are non-withdrawable and stake not returned with winnings. 7 day expiry. 18+ BeGambleAware.org
Awesome Newcomer
£100 Extra Winnings Boost
T&Cs apply, 18+
T&Cs apply. New reg only. Claim by placing a min deposit £10 via "My Offers" page within 30 days. Skrill/Neteller deposits excl. 7 days to stake max £10 in-play. Max. extra winnings £100. 18+ BeGambleAware.org.
How we find the best UK bookmakers:
We’re on a mission to help you find the best bookmakers in the UK. Take a look below to see what each site has to do to get good bookmaker ratings:
All UK betting sites should have these features
Every British bookmaker in our list of online sportsbooks has been checked for your online safety. This means that you can visit any of our featured top bookmakers UK 2022 and know that you’ll get a legal, secure and fair betting service. Here are the key things that you should look for whenever you see a new UK bookmaker:
- UK Gambling Commission licensing
- GBP compatibility
- English language customer support
- UK-friendly payment methods
- Focus on British sports
- User-friendly betting site and app design
- Consistently competitive odds
- Bonuses and promotions
Mobile betting
Mobile betting is great fun as it means that you can bet on your smartphone or tablet anywhere with an internet connection. So we’ll show you the best online bookmakers who’ve created the best betting apps in the UK.
This means that you’ll get a seriously convenient way to bet on football, cricket, rugby, and we’ll even reveal the best horse racing betting apps too. All of these apps should cram in all of the sports bets and betting bonuses in one handy palm-sized package. Perfect for a nicely lazy bet from the comfort of your swanky new iOS or Android device!
Easing your concerns about UK betting
Most people are cautious about online betting and understandably so. But we’re here to show you how UK bookmakers are better and safer than ever. Here are three reasons why it’s easy to stay safe when enjoying some online betting in the UK!
- Responsible gambling: Every licensed bookmaker UK will need to have responsible gambling tools. These will let you apply deposit limits or even give yourself a cooling off period so that you don’t get carried away.
- Cash out betting: Scared about making a daft bet? Don’t worry as you can simply use an online bookmaker for cash out, cancel your bet half-way through, and still get some of your stake back!
- Trusting new bookmakers: It’s understandable to be cautious about using any new bookmaker. But our reviews will test all new UK bookmakers to make sure that they are fully licensed and good enough for your needs.
Speaking of gambling licenses. There's so many out there that it can get very confusing if you're not clued up on them. We've got your back though, with our helpful guide to UK gambling licenses:
- UKGC - UK Gambling Commission
The crème de la crème of UK bookmaker compliances covering almost all forms of betting and igaming (excluding spread betting). If a bookmaker wants to operate in the UK, they must have a UKGC licence. - FCA - Financial Conduct Authority
When it comes to spread betting, it's the one thing that the UKGC doesn't cover, meaning if you come across a UK bookie offering spread betting, they have to be compliant with the FCA's regulations - AGCC - Alderney Gambling Control Commission
An additional, optional, regulatory body for UK bookmakers. The AGCC is quite often associated with very stringent checks and regulations. Like the UKGC the AGCC covers betting and igaming but not spread betting - MGA - Malta Gaming Authority
A highly regarded regulator based in, you guessed it, Malta. Many UK bookies are associated with the MGA as well as their UKGC licence. You know the drill by now - betting and igaming is covered, spread betting isn't. - GBGA - Gibraltar Betting and Gaming Authority
There's a lot of initialisms involved with gambling licences. The GBGA was founded by members including William Hill, bet365 and many more. It acts as a special interest group for the gambling industry and has compliance measures in place for its members. Spread betting isn't covered here. - CGCB - Curaçao Gaming Control Board
There's every chance you see a CGBC licence somewhere before. Very often associated with less than reputable sites, a Curaçao gambling licence often guarantees absolutely nothing. At betting.co.uk we don't consider operators who only posses a CGCB licence to be legit
Benefits of using a bookmaker comparison
What are the best bookmakers in UK? Our bookmaker list makes it easy to find your perfect bookie. Pick any bookmaker on our comparison, and we’re pretty sure you’d like what you get. Each of these bookies have been checked in our reviews to make sure that they are legal and safe. Our review scores are then tallied up to reveal the best sports betting sites in the UK. Simple!
We don’t just highlight the best bookmakers in the UK. We’re also happy to name and shame all of those dodgy bookies out there. Check out some of these blacklisted bookmakers and see which bookies you should be avoiding.
Remember that our bookie comparison is constantly updated. After all, just because a bookmaker is amazing today doesn’t mean that it’s not going be completely rubbish tomorrow. So check our comparison to make sure that you’re always playing with the best bookmaker UK has to offer.
Other areas we cover
While we’re obsessed with finding the best bookmaker UK has to offer, we’re not a one trick pony. Here are some other areas where we’re happy to show our expertise!
- Betting exchanges: A betting exchange is a little different from a regular bookie as you’ll be betting against other punters rather than the bookmaker. Read our guide to betting exchanges for more about this.
- Tips and strategies: Get ready to beat any bookie on our list of online sportsbooks with our amazing betting tips and strategies. A quick look at our 1.01 betting strategy and you’ll see what we mean!
- Online casino gambling: We’ll highlight the best online casinos in the UK. All of which gives you an easy way to play anything from slots and roulette to blackjack or even online bingo!
- Affiliates: What are affiliate sites? Good question. Check out our guide to affiliate gambling sites to find out more. We’ll even show you those trusted casino affiliate sites so that you can quickly get started.
Conclusion – Pick YOUR Best Bookmaker UK
By now you’ll be perfectly placed to know which of the many online betting sites is right for you. We’re pretty sure that everyone has their own idea of who the best bookmaker UK currently is, and our reviews will help you find your perfect bookie. Our comparison gives you an easy way to find the bookmaker best odds for your favourite sport and you can read our reviews of the best bookmakers in the UK to see how each betting site works.
So which one is the best online bookmaker? Well there’s no simple answer, but we’re going to have great fun finding out. Stick with us in our mission to find the best bookmaker UK has right now!
Check These Top Bookies Out Before You Go!
T&Cs apply . New customers on mobile only. 7 days to claim and stake £10 minimum bet at odds of 1.5 or greater to qualify. Free, void, cashed out or partially cashed out bets do not qualify. Max 3x £10 free bets credited on bet settlement. Free bets must be used on 4 or more selections with selection odds of 1.3 or greater. Free bets are non-withdrawable and stake not returned with winnings. 7 day expiry. 18+ BeGambleAware.org
T&C's apply. No deposit required, new players only. £10 paid as bonus. Claim within 3 days of registration. 7 day expiry. 50x wagering. £50 max win/withdrawal from bonus. Only bonus stakes qualify & wagering contributions vary, not all games eligible. 18+ Begambleaware.org
3.
Bet £10 Get £60 in Bonuses
Betfred Sports Bonus
Bet £10 Get £60 in Bonuses
Betfred Review
*****
T&Cs apply, 18+
Highlights
New UK customers only. Register using the promo code BETFRED60, deposit and place first bet of £10+ on Sports (cumulative Evens+) within 7 days of registration. First bet must be on Sports. £20 in Free Bets to be used on Sports, £10 in Free Bets to be used on Lotto and 50 Free Spins (20p per spin) credited within 48 hours of bet settlement. Further £20 in Free Bets credited 5 days after settlement. Bonuses have a 7-day expiry. Payment restrictions apply. SMS verification and/or Proof of I.D and address may be required. Full T&Cs apply.
4.
-
Bet 10€ & Get 50€
Bet365 Sports Bonus
Bet 10€ & Get 50€
Bet365 Review
*****
T&Cs apply, 18+
Highlights
Open Account Offer
Bet £10 & Get £50 in Free Bets for new customers at bet365.
Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.
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