New Gambling Sites 2022

Latest Online Gambling Websites

The world of online gambling is like a runaway train of growth. All this competition means that the best sites have to prove it, and if you know anything about us, you’ll know that we’ll find the proof.

However, it also poses a challenge. With so much out there, it can be tough to know how to differentiate the good, the bad and the ugly. Well, never fear, because we’ll be breaking down our recipe to betting success for new gambling websites - get £30 bet credit at 888.

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Top Bookmakers
99/100
98/100
98/100
97/100
96/100

New Sports Betting Sites

96/100
Rating
Betiton Bonus
Bet £10 Get £10
Betiton Highlights
  • Fantastic coverage of various markets
  • Competitive odds across the board
  • Stats and graphics keep you updated
Credit Card
UKGC - UK Gambling Commission
Bet £10 Get £10
Betiton Review
***** Visit Site
88/100
Rating
mr.play Bonus
Bet £10 Get £10
mr.play Highlights
  • Clear grid layout for sports betting
  • Bonus £10 bet token for newbies
  • More than 30+ sports available
Credit Card
UKGC - UK Gambling Commission
Bet £10 Get £10
mr.play Review
***** Visit Site
94/100
Rating
FansBet Bonus
200% up to 40€
FansBet Highlights
  • Excellent site design
  • Extensive range of live betting options
  • Tempting welcome bonus and other offers
Credit Card
UKGC - UK Gambling Commission
200% up to
40€
FansBet Review
***** Visit Site
93/100
Rating
SportNation Bonus
up to £30 Bet £10 and get
SportNation Highlights
  • £25 free betting bonus
  • Markets on international sports
  • Live betting info streams
Credit Card
UKGC - UK Gambling Commission
Bet £10 and get
SportNation Review
***** Visit Site
87/100
Rating
STSBet Bonus
Enjoy a £50 Welcome Bonus
STSBet Highlights
  • Hugely tempting £40 sports betting bonus on offer
  • Superb range of live betting markets
  • Extensive esports options too
Credit Card
UKGC - UK Gambling Commission
Enjoy a £50 Welcome Bonus
STSBet Review
***** Visit Site
85/100
Rating
LV BET Bonus
Bet £10 Get £10
LV BET Highlights
  • Great selection of markets
  • Excellent live experience
  • Competitive odds throughout
Credit Card
UKGC - UK Gambling Commission
Bet £10 Get £10
LV BET Review
***** Visit Site
85/100
Rating
Karamba Bonus
Bet £20 Get £10
Karamba Highlights
  • Top quality sports betting product
  • Quirky and entertaining brand
  • Plenty to offer in way of bonuses
Credit Card
UKGC - UK Gambling Commission
Bet £20 Get £10
Karamba Review
***** Visit Site
93/100
Rating
Grosvenor Bonus
100% up to £50
Grosvenor Highlights
  • DOUBLE THE ODDS on your first bet
  • Regular Prem League odds boosts
  • Sleek and super fast website
Credit Card
UKGC - UK Gambling Commission
100% up to
£50
Grosvenor Review
***** Visit Site
89/100
Rating
Casumo Bonus
Casumo Highlights
  • Good range of markets on offer
  • Niche sports available
  • User-friendly website
Credit Card
UKGC - UK Gambling Commission
Casumo Review
***** Visit Site
85/100
Rating
Energy Bonus
Bet £10 Get £10
Energy Highlights
  • Bet £10 Get £10 offer
  • Technically sound live experience
  • Broad betting limits
Credit Card
UKGC - UK Gambling Commission
Bet £10 Get £10
Energy Review
***** Visit Site
98/100
Rating
Bet UK Bonus
Bet £10 Get £30
Bet UK Highlights
  • BetUK has a rich sports betting platform with 30+ sports
  • Live streaming available
  • Find 300+ distinct markets to bet on popular matches
Credit Card
UKGC - UK Gambling Commission
Bet £10 Get £30
Bet UK Review
***** Visit Site
95/100
Rating
LeoVegas Bonus
£100 Extra Winnings Boost
LeoVegas Highlights
  • Great bonuses for new users
  • Markets on nearly every sport
  • Bespoke betting options available
Skrill
UKGC - UK Gambling Commission
£100 Extra Winnings Boost
+ £10
LeoVegas Review
***** Visit Site
99/100
Rating
888 Bonus
Bet £10 Get £30 in Free Bets + £10 Casino bonus
888 Highlights
  • Welcome offer: £30 of bonus bets
  • Unique bet calculator available
  • Free-to-play football predictor game
Credit Card
UKGC - UK Gambling Commission
Bet £10 Get £30 in Free Bets + £10 Casino bonus
888 Review
***** Visit Site
85/100
Rating
Smarkets Bonus
100% up to £20
Smarkets Highlights
  • Excellent website design that means the site looks good, loads quickly and is easy to navigate around
  • Very good customer service contact options that are open at convenient times
  • Varied range of sports on which you can place back and lay bets
Credit Card
UKGC - UK Gambling Commission
100% up to
£20
Smarkets Review
***** Visit Site
85/100
Rating
Mr. Green Bonus
Mr. Green Highlights
  • Bet £10 and get £10 bonus acca bet
  • Extra prizes and syndicate betting available
  • 24/7 customer service
Credit Card
UKGC - UK Gambling Commission
Mr. Green Review
***** Visit Site
80/100
Rating
Betway Bonus
100% up to £10
Betway Highlights
  • First deposit matched with bonus bet
  • Weekly bonus bet club available
  • Easily navigated platform
Credit Card
UKGC - UK Gambling Commission
100% up to
£10
Betway Review
***** Visit Site
97/100
Rating
Betfred Bonus
Bet £10 Get £60 in Bonuses
Betfred Highlights
  • £60 bonus bet offer for new customers
  • "Pick Your Punt" feature
  • Daily draw prizes of £800 from a £1 stake
Credit Card
UKGC - UK Gambling Commission
Bet £10 Get £60 in Bonuses
Betfred Review
***** Visit Site
98/100
Rating
10bet Bonus
50% up to £50
10bet Highlights
  • User-friendly betting platform
  • Fantastic betting variety
  • Excellent customer service
Credit Card
UKGC - UK Gambling Commission
50% up to
£50
10bet Review
***** Visit Site
85/100
Rating
Vbet Bonus
Bet £10 Get £10
Vbet Highlights
  • Get £10 in bonus bets
  • Play with 20 bonus slot spins
  • No wagering conditions!
Neteller
UKGC - UK Gambling Commission
Bet £10 Get £10
Vbet Review
***** Visit Site
95/100
Rating
BoyleSports Bonus
50% up to £25
BoyleSports Highlights
  • Collect up to £25 in bonus bets
  • Wide selection of daily specials
  • Excellent social media channels
Credit Card
UKGC - UK Gambling Commission
50% up to
£25
BoyleSports Review
***** Visit Site
86/100
Rating
32Red Bonus
100% up to £100
32Red Highlights
  • 100% in-play profit boost
  • Massive range of live streaming
  • Daily horse racing price boosts
Credit Card
UKGC - UK Gambling Commission
100% up to
£100
32Red Review
***** Visit Site
87/100
Rating
NetBet Bonus
Bet £10 Get £5
NetBet Highlights
  • Awesome bonus bets and slot spins offer
  • Win bonus bets from Predictor game
  • Greyhound racing fans can watch live streams
Credit Card
UKGC - UK Gambling Commission
Bet £10 Get £5
NetBet Review
***** Visit Site
Rating
PartyPoker Bonus
100% up to £10
PartyPoker Highlights
  • Exciting live betting
  • Pretty good odds
  • Favourable betting limits
Credit Card
UKGC - UK Gambling Commission
100% up to
£10
PartyPoker Review
***** Visit Site
96/100
Rating
Bet365 Bonus
Bet 10€ & Get 50€
Bet365 Highlights
  • New customer offer: up to £50 in bet credits
  • Promotional offers linked to specific sports
  • Excellent football live streaming options
UKGC - UK Gambling Commission
Bet 10€ & Get 50€
Bet365 Review
***** Visit Site
90/100
Rating
William Hill Bonus
Bet £10 and get £30 in Free Bets
William Hill Highlights
  • Generous welcome bonuses
  • Huge range of ongoing promotional offers
  • Excellent range of live streaming
Credit Card
UKGC - UK Gambling Commission
Bet £10 and get £30 in Free Bets
William Hill Review
***** Visit Site
85/100
Rating
Betdaq Bonus
100% up to £10
Betdaq Highlights
  • Bet £10 get £10 with code BDQ10
  • Live betting & live streaming available
  • Exchange & sportsbook in one
Credit Card
UKGC - UK Gambling Commission
100% up to
£10
Betdaq Review
***** Visit Site
83/100
Rating
Betvictor Bonus
600% up to £30
Betvictor Highlights
  • Top sports betting bonus
  • Harry Redknapp’s Bet Boost feature
  • Extensive range of esports betting markets
Credit Card
UKGC - UK Gambling Commission
600% up to
£30
Betvictor Review
***** Visit Site
96/100
Rating
Spreadex Bonus
Get £35 in Free Bets
Spreadex Highlights
  • Top bonuses for fixed odds and spread bets
  • Competitive fixed betting odds
  • Excellent spread betting platform
Credit Card
UKGC - UK Gambling Commission
Get £35 in Free Bets
Spreadex Review
***** Visit Site
85/100
Rating
Betfair Bonus
up to £100 Freebets
Betfair Highlights
  • First exchange bet refunded up to £20 if lost
  • Britain’s oldest betting exchange
  • Outstanding overall reputation
Credit Card
UKGC - UK Gambling Commission
Freebets
Betfair Review
***** Visit Site
96/100
Rating
Unibet Bonus
£40 Welcome Bonus
Unibet Highlights
  • £40 "risk-free" bet offer
  • Live streaming of sports from around the world
  • Huge statistics page covering range of sports
Credit Card
UKGC - UK Gambling Commission
£40 Welcome Bonus
Unibet Review
***** Visit Site
90/100
Rating
Bwin Bonus
£20 Back-Up Bet as Free Bet
Bwin Highlights
  • One of the largest ranges of sports in the current market.
  • Bonuses including enhanced accas, best odds and more.
  • Helpful features to filter the matches quickly.
Credit Card
UKGC - UK Gambling Commission
£20 Back-Up Bet as Free Bet
Bwin Review
***** Visit Site
86/100
Rating
Sportingbet Bonus
Claim Freebets & more
Sportingbet Highlights
  • £10 no lose bet offer
  • Multi Builder available
  • Interesting range of TV show betting markets
Credit Card
UKGC - UK Gambling Commission
Claim Freebets & more
Sportingbet Review
***** Visit Site
96/100
Rating
Ladbrokes Bonus
Bet £5 Get £20
Ladbrokes Highlights
  • Over 35 major sports and activities.
  • Variety of competitive odds.
  • Maximum of a £1000000 win a day for major sports.
Credit Card
UKGC - UK Gambling Commission
Bet £5 Get £20
Ladbrokes Review
***** Visit Site
89/100
Rating
Coral Bonus
Bet £5 Get £20
Coral Highlights
  • Offers most major sports.
  • Strong odds offered on bets.
  • Payout maximum limit per day is £1000000.
Credit Card
UKGC - UK Gambling Commission
Bet £5 Get £20
Coral Review
***** Visit Site
80/100
Rating
SportingIndex Bonus
100% up to £250
SportingIndex Highlights
  • £20 credit for new customers
  • Frankie Detorri insights on the site
  • £1000 for recommending friends
Credit Card
UKGC - UK Gambling Commission
100% up to
£250
SportingIndex Review
***** Visit Site
80/100
Rating
Hollywoodbets Bonus
50% up to £10
Hollywoodbets Highlights
  • £5 bonus bet offer
  • Big focus on footie and horse racing
  • Best Odds Guaranteed
Credit Card
UKGC - UK Gambling Commission
50% up to
£10
Hollywoodbets Review
***** Visit Site
95/100
Rating
21.co.uk Bonus
100% up to £10
21.co.uk Highlights
  • Wide range of markets
  • Live betting available
  • Huge number of different sports covered
Credit Card
UKGC - UK Gambling Commission
100% up to
£10
21.co.uk Review
***** Visit Site
95/100
Rating
FanTeam Bonus
100% up to £20
FanTeam Highlights
  • Amazing selection of fantasy tournaments
  • Low minimums mean everyone can get involved
  • Ease of use at forefront of everything FanTeam does
Credit Card
UKGC - UK Gambling Commission
100% up to
£20
FanTeam Review
***** Visit Site
95/100
Rating
kwiff Bonus
200% up to £20
kwiff Highlights
  • Super range of betting markets for exciting bets
  • Major and minor sports available
  • Top-notch live betting feature
Credit Card
UKGC - UK Gambling Commission
200% up to
£20
kwiff Review
***** Visit Site
95/100
Rating
MrRex Bonus
Bet £15 Get £10
MrRex Highlights
  • Cool sports bonus
  • All sports featured
  • Competitive betting odds
Credit Card
UKGC - UK Gambling Commission
Bet £15 Get £10
MrRex Review
***** Visit Site
94/100
Rating
Fitzdares Bonus
Bet £30 Get £30
Fitzdares Highlights
  • Regular ongoing promotions
  • Functional and user-friendly sportsbook experience
  • Great selection of sports betting markets
Credit Card
UKGC - UK Gambling Commission
Bet £30 Get £30
Fitzdares Review
***** Visit Site
92/100
Rating
The Pools Bonus
Bet £10 Get £5
The Pools Highlights
  • Simple betting experience
  • International markets
  • Live betting
Credit Card
UKGC - UK Gambling Commission
Bet £10 Get £5
The Pools Review
***** Visit Site
91/100
Rating
BritainBet Bonus
100% up to £10
BritainBet Highlights
  • Amazing range of betting markets for football, basketball, and more
  • Option to increase limits by trader
  • Great live betting interface
Credit Card
UKGC - UK Gambling Commission
100% up to
£10
BritainBet Review
***** Visit Site
80/100
Rating
Mansion Bet Bonus
Mansion Bet Highlights
  • Offers streaming for horse racing
  • Excellent live betting feature
  • Superb range of sports to bet on
Credit Card
UKGC - UK Gambling Commission
Mansion Bet Review
***** Visit Site
80/100
Rating
QuinnBet Bonus
QuinnBet Highlights
  • Live streaming on UK & Irish horse races
  • Broad market selection
  • Dedicated pool betting
Credit Card
UKGC - UK Gambling Commission
QuinnBet Review
***** Visit Site
80/100
Rating
Football Pools Bonus
50% up to £5
Football Pools Highlights
  • Get £5 in pools bonuses
  • Four free games of Classic Pools
  • Great way to enjoy Football Pools
Credit Card
UKGC - UK Gambling Commission
50% up to
£5
Football Pools Review
***** Visit Site
80/100
Rating
SBK Bonus
SBK Highlights
  • Top risk-free bet bonus for new customers
  • First losses refunded up to £20 in cash!
  • No minimum or maximum odds requirement
Credit Card
UKGC - UK Gambling Commission
SBK Review
***** Visit Site
Rating
Avabet Bonus
100% up to £10
Avabet Highlights
  • Useful sports bonus
  • Competitive betting odds
  • Versatile live betting
Credit Card
UKGC - UK Gambling Commission
100% up to
£10
Rating
BetStorm Bonus
100% up to £10
BetStorm Highlights
  • Massive range of over 36 sports to choose from
  • Great live betting platform
  • Competitive odds for a small bookmaker
Credit Card
UKGC - UK Gambling Commission
100% up to
£10
75/100
Rating
Mobile Wins Bonus
300% up to £10
Mobile Wins Highlights
  • No live streaming service
  • Quality live betting feature
  • Plenty of sports to bet on
Credit Card
UKGC - UK Gambling Commission
300% up to
£10
Mobile Wins Review
***** Visit Site
Rating
Rhino Bet Bonus
Rhino Bet Highlights
  • Strong range of markets
  • In-play betting
  • No-frills approach
Credit Card
UKGC - UK Gambling Commission
Rating
2kBet Bonus
300% up to £30
2kBet Highlights
  • Great selection of markets
  • Excellent welcome bonus
  • Full and partial cash out available
Credit Card
UKGC - UK Gambling Commission
300% up to
£30
Rating
LiveScore Bet Bonus
200% up to £20
LiveScore Bet Highlights
  • Wide range of betting markets
  • Excellent welcome bonus
  • Mobile app availability
Credit Card
UKGC - UK Gambling Commission
200% up to
£20
Rating
BetDukes Bonus
100% up to £10
BetDukes Highlights
Credit Card
UKGC - UK Gambling Commission
100% up to
£10
Rating
BetTarget Bonus
up to £10
BetTarget Highlights
  • Top sports betting platform
  • Range of betting tournaments and promos
  • Competitive odds
Credit Card
UKGC - UK Gambling Commission
up to
£10
Rating
Tebwin Bonus
100% up to £10
Tebwin Highlights
  • Fresh and exciting new sportsbook
  • Excellent range of betting markets
  • Quality live betting platform
Credit Card
UKGC - UK Gambling Commission
100% up to
£10
Rating
Star Sports Bonus
Star Sports Highlights
  • £50 welcome betting bonus
  • A myriad of betting markets
  • Live streaming on horses & greyhounds
Credit Card
UKGC - UK Gambling Commission
Rating
Virgin Bet Bonus
200% up to £20
Virgin Bet Highlights
  • Get £20 in bonus bets
  • No wagering conditions
  • Usable on all sportsbook odds
Credit Card
UKGC - UK Gambling Commission
200% up to
£20
Rating
VickersBet Bonus
up to £5 Weekly Bet Club Free Bet
VickersBet Highlights
  • Spend £30 to get a £5 bonus bet
  • Competitive sports betting odds
  • Running for over 30 years
Credit Card
UKGC - UK Gambling Commission
Weekly Bet Club Free Bet

New Casino Sites

90/100
Rating
Betiton Bonus
100% up to £150
Betiton Highlights
  • Titles from some of the best developers around
  • Huge number of games in the live casino
  • Limits to suit all budgets
Credit Card
UKGC - UK Gambling Commission
100% up to
£150
+ 150 Free Spins
Betiton Review
***** Visit Site
82/100
Rating
Ruby Bet Bonus
100% up to £200
Ruby Bet Highlights
  • 100% matched deposit up to £200
  • Cashback weekends offer 15% back on losses
  • Double Delicious feature available
Neteller
UKGC - UK Gambling Commission
100% up to
£200
Ruby Bet Review
***** Visit Site
81/100
Rating
Casiplay Bonus
50% up to £50
Casiplay Highlights
  • Casiplay UK is a licensed and a strictly-regulated casino
  • Over 800 gambling titles
  • Both desktop and mobile players can take advantage of a variety of bonuses
Credit Card
UKGC - UK Gambling Commission
50% up to
£50
+ 40 Free Spins
Casiplay Review
***** Visit Site
93/100
Rating
mr.play Bonus
100% up to £50
mr.play Highlights
  • £200 + 100 free spins welcome offer
  • Competitive wagering requirements
  • More than 350 casino games available
Credit Card
UKGC - UK Gambling Commission
100% up to
£50
mr.play Review
***** Visit Site
89/100
Rating
FansBet Bonus
50 Free Spins up to £50
FansBet Highlights
  • Extensive range of over 300 slots
  • Live casino available
  • Very good customer service options
Credit Card
UKGC - UK Gambling Commission
50 Free Spins
FansBet Review
***** Visit Site
79/100
Rating
SportNation Bonus
100% up to £200
SportNation Highlights
  • Casino Cashback feature
  • Daily casino promotions
  • Fun TV show games to play
Credit Card
UKGC - UK Gambling Commission
100% up to
£200
SportNation Review
***** Visit Site
90/100
Rating
STSBet Bonus
100% up to £100
STSBet Highlights
  • 500 bonus spins on NetEnt slots for new customers
  • Slots and other games provided by top software developers
  • Live casino software provided by NetEnt and Evolution
Credit Card
UKGC - UK Gambling Commission
100% up to
£100
STSBet Review
***** Visit Site
82/100
Rating
777 Bonus
100% up to £200
777 Highlights
  • Get a no deposit bonus of 77 extra spins
  • Enjoy a 100% deposit match bonus
  • Play with up to £200 in extra funds
Credit Card
UKGC - UK Gambling Commission
100% up to
£200
777 Review
***** Visit Site
79/100
Rating
LV BET Bonus
100% up to £20
LV BET Highlights
  • Daily Drops & Wins
  • 1,749 games available
  • Quality software developers
Credit Card
UKGC - UK Gambling Commission
100% up to
£20
LV BET Review
***** Visit Site
78/100
Rating
Karamba Bonus
100% up to £50
Karamba Highlights
  • Great range of casino games
  • Nice and simple to use website
  • Generous bonus offer
Credit Card
UKGC - UK Gambling Commission
100% up to
£50
+ 20 Free Spins
Karamba Review
***** Visit Site
91/100
Rating
Fun Casino Bonus
100% up to £123
Fun Casino Highlights
  • £123 welcome bonus offer!
  • Quality games from top developers
  • Great jackpot games to play
Credit Card
UKGC - UK Gambling Commission
100% up to
£123
Fun Casino Review
***** Visit Site
81/100
Rating
Grosvenor Bonus
100% up to £40
Grosvenor Highlights
  • Deposit £20 and play with £50
  • Regular slot tourneys and free spins
  • Also offers great sports product
Credit Card
UKGC - UK Gambling Commission
100% up to
£40
Grosvenor Review
***** Visit Site
75/100
Rating
Lottoland Bonus
Lottoland Highlights
  • Good range of software developers
  • Extensive choice of live casino games
  • Plenty of progressive jackpot games
Astropay
UKGC - UK Gambling Commission
Lottoland Review
***** Visit Site
99/100
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Platin Casino Bonus
100% up to £25
Platin Casino Highlights
  • 1000+ slot games to play
  • Deposit signup bonus of £25
  • Constant jackpots with big prizes
Credit Card
UKGC - UK Gambling Commission
100% up to
£25
+ 50 Free Spins
Platin Casino Review
***** Visit Site
97/100
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Casumo Bonus
Casumo Highlights
  • Casino games from top developers
  • Great range of slots games
  • Good live casino
Credit Card
UKGC - UK Gambling Commission
Casumo Review
***** Visit Site
89/100
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Pokerstars Bonus
50 Free Spins
Pokerstars Highlights
  • Get 50 bonus spins when you spend £10
  • Free to enter ‘Casino Races’ in the live casino
  • Stars Rewards offers personalised rewards
Credit Card
UKGC - UK Gambling Commission
50 Free Spins
Pokerstars Review
***** Visit Site
79/100
Rating
Energy Bonus
25% up to £100
Energy Highlights
  • Free spins tournaments
  • Varied live casino offering
  • A range of betting limits
Credit Card
UKGC - UK Gambling Commission
25% up to
£100
Energy Review
***** Visit Site
97/100
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LeoVegas Bonus
100% up to £100
LeoVegas Highlights
  • Great casino offers for new players
  • Fantastic variety of casino games
  • Quality slots from established providers
Skrill
UKGC - UK Gambling Commission
100% up to
£100
+ 50 Free Spins
LeoVegas Review
***** Visit Site
90/100
Rating
Videoslots Bonus
100% up to £200
Videoslots Highlights
  • 100% matched deposit up to £200
  • Bonus spins offer available for £0 deposit
  • Live casino games from 3 top developers
Credit Card
UKGC - UK Gambling Commission
100% up to
£200
Videoslots Review
***** Visit Site
80/100
Rating
Bet UK Bonus
£100 Unlock
Bet UK Highlights
  • The BetUK casino has more than 350 games
  • 100% match on your initial deposit
  • Software from NetEnt and more
Credit Card
UKGC - UK Gambling Commission
Unlock
+ 10 Free Spins
Bet UK Review
***** Visit Site
97/100
Rating
888 Bonus
100% up to £100
888 Highlights
  • £88 no deposit + £100 matched deposit
  • Live casino with an Elite Lounge
  • Extensive range of exclusive games
Credit Card
UKGC - UK Gambling Commission
100% up to
£100
888 Review
***** Visit Site
91/100
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Mr. Green Bonus
50 Free Spins
Mr. Green Highlights
  • Up to 100 matched deposit bonus + 50 spins
  • Extensive range of exclusive games
  • £2m up for grabs in daily drops & draws
Credit Card
UKGC - UK Gambling Commission
50 Free Spins
Mr. Green Review
***** Visit Site
85/100
Rating
Playluck Bonus
50% up to £50
Playluck Highlights
  • 100% matched deposit bonus up to £100
  • Get 100 bonus spins for slots gaming
  • Easy-going wagering conditions
Credit Card
UKGC - UK Gambling Commission
50% up to
£50
Playluck Review
***** Visit Site
88/100
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Betway Bonus
100% up to £50
Betway Highlights
  • 100% matched deposit offer worth up to £50
  • Exclusive casino games offer
  • Fully optimised mobile site + a great app
Credit Card
UKGC - UK Gambling Commission
100% up to
£50
Betway Review
***** Visit Site
76/100
Rating
Hopa.com Bonus
Hopa.com Highlights
  • Get your deposit matched by 100%
  • Play with up to £500 in extra wagering funds
  • 100 bonus slot spins to play with
Credit Card
UKGC - UK Gambling Commission
Hopa.com Review
***** Visit Site
98/100
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Betfred Bonus
100 Free Spins
Betfred Highlights
  • 100 bonus spins offer available
  • Weekly free spins accumulator offer
  • Golden chip offer on Wednesdays
Credit Card
UKGC - UK Gambling Commission
100 Free Spins
Betfred Review
***** Visit Site
82/100
Rating
Mecca Bingo Bonus
500% up to £50
Mecca Bingo Highlights
  • Simple and easy to use casino platform.
  • Over 300 hundred casino and slot games.
  • Awesome welcome bonus up to £50.
Credit Card
UKGC - UK Gambling Commission
500% up to
£50
Mecca Bingo Review
***** Visit Site
98/100
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10bet Bonus
50% up to £100
10bet Highlights
  • Great selection of casino games
  • Live casino options available
  • Decent bonus offers
Credit Card
UKGC - UK Gambling Commission
50% up to
£100
+ 25 Free Spins
10bet Review
***** Visit Site
85/100
Rating
Vbet Bonus
100% up to £50
Vbet Highlights
  • 100% matched deposit bonus
  • Get up to £50 in extra wagering funds
  • Play with 50 bonus slot spins
Neteller
UKGC - UK Gambling Commission
100% up to
£50
+ 50 Free Spins
Vbet Review
***** Visit Site
82/100
Rating
32Red Bonus
150% up to £150
32Red Highlights
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Why Choose New Gambling Websites?

We’re going to explain to you not only what you should look for in new online gambling sites, but also why you should consider them alongside the industry’s big boys, with a few cheeky examples as a final flourish.

When it comes to new gambling sites 2022, one of the first things we get asked here at Betting.co.uk is what makes them stand out? With so many huge names out there, why should you choose one of these newcomers? Indeed, why do we even bother with all these bookmaker reviews such as our "is LeoVegas legit?" guide.

Well, first off, we’re not talking down how great many of those big operators are. Many of those critically acclaimed household names are every bit as good as they’re reputed to be. Like the Brazilian international football team in 1970, sometimes the classics do just live up to the hype.

However, when it comes to which betting site is right for you, it often comes down to personal preference just as much as it does objective quality. It’s not quite a test of strength as much as it is like writing a great tune. They’ll need to be able to play the right instruments, but what gets your toe tapping is down to you.

The New and the Innovative

If you’re looking for something different, innovation is often found on new gambling sites. This just makes sense, doesn’t it? If you’re a betting company that’s been around before online betting was a thing – the ones that proudly display black and white photos of their first high street location – then the motivation for innovation might not be quite as strong. They already have a customer base and a formula that works, and therefore not the same need to stand out in a packed market. It’s that desire which often makes new online gambling sites special.

This could come about in a variety of ways. One of the tricky things when it comes to talking about innovation is that if we knew what they were, it wouldn’t be innovative. It’s a bit of a catch 22 situation. It could be something completely new. It could be getting creative in terms of design or interface. Another way many new online gambling sites stand out is by focusing on a particular niche. This could mean a specific type of market you love is no longer overlooked.

Ultimately, what all this means is more variety – and more variety can only be considered a good thing. It means more people can find exactly what they want out of a betting site. It’s more dishes to the betting buffet, if you will, and more chances to find your favourite flavour. We’re all about helping as many people find their perfect betting site as possible, hence why we put so much effort into bringing you the best and most comprehensive new gambling websites reviews and analysis.

Building Trust in the Newcomers

With all this talk about what the new can bring to the online betting or casino table, it’s important to keep in mind what they maintain as well. Often, there’s concern that those foundational areas won’t be as strong as your more established names. In other words, when it comes to the basics, the standards may be lower. Think of things like customer service, banking and security: the things which mean that at a fundamental level, you can trust the betting site you’re using.

We also understand that it’s unlikely, for instance, that an online casino or betting site that has been in business for several decades would have done so without a license. There’s a level of trust there which a lot of people find comforting. And we do admit that, to an extent, that’s an advantage that those established names do have. However, it’s one which is easily rectified. Ultimately, the UK market is heavily regulated meaning if a site is failing to meet these basic standards, then it’s fairly easy to spot.

The only thing for us to do is ensure we check that every site we review never has a question mark in that regard. There’s nothing more important to us than your security. That’s why it’s so important that when it comes to things like licensing, encryption and responsible gaming – to give some examples – that our standards are immovable.

So remember that while not all new gambling sites are trustworthy, that can be said about any provider. And more importantly, if we recommend a site – whether it be as a best online casino in UK example or one of the finest sportsbooks – they’ll only get our stamp of approval if they reach our sky-high standards of trust and security. The same goes for mobile offerings - such as horseracing app and cricket bet app providers.

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What Makes the Latest Online Gambling Websites Great?

Aside from our tough standards for security and trustworthiness, we thought it would be helpful for you to see all the different things we take into account when it comes to our recommendations for new online gambling sites. The proof in the pudding through these five of most vital criteria.

Ticking Off the Basics

Just to be clear, our intention here is to zone in on the things we pay extra attention to when it comes to new online gambling sites. That only makes sense considering the topic of this article, after all. However, we felt it was important to start this look at what makes a good new betting site stand out, by pointing out that many of those things are exactly the same as what we would look for from all betting sites in general.

That’s right, things like variety, clear terms and conditions, a wide variety of banking options and, of course, good security still all matter, whether you’re a new betting site or a long-term pillar of the industry.

A Unique Selling Point

Beyond the standard criteria of quality, we’re also always looking for what makes a particular site special. Remember that there’s a huge amount of new gambling websites out there. And you can expect more to arise, not just year-on-year, but also whenever big international tournaments take the world by storm. In other words, it’s tough to stand out.

So, when we’re looking at new online gambling sites, we’re not just asking ourselves whether a site is objectively good or not, but also what it is about them which makes them special. We’ve discussed how the possibility of innovations is one of the key reasons we find new gambling websites so interesting. Well, this is where we look for them. And it could be anything from a focus on a niche market to a distinctive look – anything really, that makes a new betting site unique.

It’s worth pointing out too that a site can just be excellent. If new gambling sites can provide the most markets in a certain sport or impeccable customer service, that’s a reason for them to stand out. We’re not necessarily looking for a betting revolution here: just anything we can look at, point to, and say ‘this is why you should consider this site over all the rest’.

A Clear Demographic

It’s fair to say though that uniqueness isn’t necessarily a virtue all on its own. You could have a football player that is uniquely rubbish at passing: it doesn’t mean they’re good. So, that unique selling point needs one other factor and that’s a clear demographic.

Now, almost everything good has an audience. It’s a big betting world out there after all. That means we need to say what this site does which makes it stand out, why it’s good, and who it would be a good fit for. If it can answer all those things then we’re onto a winner with new online gambling sites.

Great Promotions With No Fuss

We’re well aware that promotions fall under the usual things we look for from a betting site. But we thought that they were so important to new online gambling sites that they deserved their own mention here.

Promotions are often about getting new customers through the virtual doors, which means they’re of even more consequence than usual here. It’s also a great place for operators to showcase their creativity and personality alongside providing additional value to the user. Promotions are always very important: it’s just that for new gambling sites, they might be that little bit more important.

Positive Customer Feedback

This can often be tough, especially if we’re talking about new gambling websites that have not yet gained a very large audience. That said, we always try and back up our experiences and ratings with the experiences of others when possible. This is especially important for new gambling sites because, as we said, they don’t have many years of a steadily built reputation to fall back on. Because of this, we can’t assume that our experience is necessarily typical.

For instance, if we have had a very positive experience with customer service, we would want to see if that experience was shared to see if it’s a reflection of what you can expect too. We don’t take anything for granted. That means we look for whatever other first-hand accounts we can to get a better overview of what the typical site user likes and doesn’t. We’re not psychic, so the best we can do is be vigilant, especially if the site doesn’t yet have a set reputation.

Five Brand Spanking New Gambling Sites to Consider

There’s always a wide selection of wonderful new operators for you to check out here at Betting.co.uk. Here’s a selection of five of our absolute favourites at the time of writing.

TonyBet

Here’s a perfect example of how a betting site can stand out just through the consistency of the quality they provide. TonyBet blew us away with not just how good they are, but how good they are across such a wide variety of betting disciplines. Back that up with the cracking TonyBet bonus offers available plus a slick, ultra-modern betting platform and you have a real stand out on your hands.

Just take the TonyBet sportsbook. This never fails to give you seriously competitive odds for everything from Premier League football to NBA basketball and beyond. The brand’s online casino is similarly impressive, and given TonyBet’s heritage, it’s no real surprise to find that it has one of the best online poker platforms too. You can read our TonyBet review if you want to get into all of the details about how safe this site is and what kind of UK licensing it has. But let’s just say that if you’re looking for a new gambling site that’s legal, safe and fun, then you won’t have to look much further than TonyBet.

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BetBull

This is a lovely example of the exact kind of innovation we’re looking for in new gambling websites. BetBull is both a mobile-exclusive site and one that operates like a social media channel, allowing people to share betting tips. It’s about as close a betting operator has ever gotten to Facebook. It’s no gimmick either, as BetBull does a fantastic job of showcasing the potential of this idea and backing it up with solid fundamentals.

While BetBull takes a different approach, there’s no denying the fact that it offers you a safe and effective way to bet. BetBull has all of its UK licensing in place (otherwise we wouldn’t be recommending it to you), and it features a slick design that puts most old-fashioned bookies firmly in the past. Check out our BetBull review if you want more information about how to use this innovative mobile betting solution. But for now, let’s just say that BetBull has thrown down the gauntlet for what we can expect from sports betting in the future.

QuinnBet

We talked about how important promotions were for new online gambling sites earlier in this article and we’re not sure there’s any better example than this. QuinnBet does a fantastic job at constantly crafting market-specific promotions that are both creative and add real value for the player. It also showcases them as a real aficionado of sports betting, and one which has a real knack for the most current sporting events. It’s a bit of a traditionally-minded sportsbook which shows that you can stick to those mainstream markets while finding new ways to attract and interest sport fans.

Nowhere is this more evident than in the way that QuinnBet hosts its pooled betting services. This offers you a whole new way to think about betting on sport. There’s a lot more about this in our QuinnBet review, but let’s just say that it’s not something that you’re going to find on the average sportsbook. Whether you’re into horse racing or football betting, you’ll like what you find at QuinnBet. Plus it even has a good amount of virtual sports bets. All of which means that you should definitely sign up to QuinnBet to see what this bookie is all about.

EnergyBet

They call themselves “a modern platform for sports betting” and we’d say they achieve exactly that. EnergyBet is a masterpiece of modern web design. It’s so slick and intuitive, it makes you wonder why other new gambling websites don’t look exactly like this. Its bold yellow aesthetic may not be for everyone but we think many will think it looks – excuse the pun – positively electric. And it’s not all style without substance, as EnergyBet has proven to us that they have what it takes as an online betting experience to compete with the very best.

This can be seen in the way that EnergyBet handles everything from sports betting to casino gaming. The sportsbook somehow manages to give you great odds from everything ranging from Premier League football to esports. Similarly, the brand’s casino crams in hundreds of slots and table games from the likes of NetEnt and Microgaming. There’s too much to cover here, so we had to write an in-depth EnergyBet review that explains what this gambling site is truly about. But for now, let’s just say that EnergyBet is one of the UK’s best new gambling brands.

LVBet

We finish with a wonderful all-rounder, both in what we look for from new gambling websites but also just in terms of quality more generally. LVBet arguably go even further than our other examples in terms of creative promotions, with a wide selection and ever-changing cast of sports and new online casino UK options, tournaments, a points system and even a betting wheel. It’s also beautifully designed and is a true jack-of-all-trades, meaning if you’re looking for a one-stop-shop for all your betting needs, they might be the perfect choice.

LVBet really impressed us with the amount of detail that it put into its betting options. Our LVBet review showed us how the brand gave you a comprehensive range of betting markets for everything from Premier League football and MMA fighting all the way through to NASCAR racing and even chess. It’s something that can be seen in the strong selection of casino game developers like Pragmatic Play and Microgaming helping to put on nearly 2,000 slots and table games. So LVBet might not be bringing too much new to the table, but sometimes there’s no need to reinvent the wheel.

That’s All From Us...

It’s important not to get overwhelmed by the number of choices out there. When it comes down to it, you should remember that having all these options is a good thing. Part of the reason the new bookmakers UK online betting scene is so strong right now is the level of competition out there. As for navigating that massive selection of new gambling sites, well, that’s exactly why we’re here.

For more in-depth guides, take a look at our Bets on eSports Online and Combined Bet Explained pages!

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