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Best Betting Sites UK / Best UK Novelty and Entertainment Betting Sites 2024 / Best General Election Betting Sites and Odds 2024

Best General Election Betting Sites and Odds 2024

Where To Bet On The General Elections Bookmakers List

Last Updated on 13/11/2024
Fact checked by: James Leeland

The General Election comes around just once every five years; however, the best General Election betting sites are consistently adding to their offerings and new sites are forever opening their virtual doors.

With the 2024 General Election finally over with Sir Keir Starmer now officially invited by King Charles III to form a Government under the Labour Party, some betting sites will continue their political betting odds right up until the next General Election.

In this guide, we start by detailing what to expect from these sorts of sites, including the bonuses and markets that are offered. Plus, we also provide tips to help you get the most out of the experience along the way.

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Best General Betting Sites

The majority of top UK bookmakers now include politics in their sports betting sections, and the General Election is no different. Although we have recently had a General Election, here are a couple of the best General Election betting sites.

Bet365 - Extensive General Election Markets

Bet365 sport
Pros and Cons of Bet365
  • Impressive General Election Odds
  • Wide selection of General Election markets
  • General Election Bet Boosts
  • No General Election related bonuses

Bet365 had their own UK General Election section leading up to the showdown on July 4, this will happen again when the next General Election is called in at least five years. Whether you want to bet on the next Prime Minister or the party with the most seats, then Bet365 is the place for you.

Other markets at Bet365 include Overall Majority, Government After Election, Turnout Percentage, Party Vote Share and individual constituency bets,

Their Bet Boost section has boosted odds on certain markets. One bet includes odds on Rishi Sunak being Prime Minister after all the election, while you can place a bet on there being a Labour - Lib Dem Coalition.

Bet365’s welcome offer is quite impressive. You can Bet £10 And Get £30 In Free Bets. Some bookmakers only allow the houses to be used on specific sports like football and horse racing.

With Bet365, you can use the bonus offer on anything in the sportsbook. If you click on the A to Z of sports, you will see the politics section so that it confirms you can bet on the General Election with this offer.

If you want to get the most value out of betting on the General Election and the next Prime Minister, then Bet365 is a good place to start.

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Betvictor - Generous General Election Odds

BetVictor pros and cons
Pros and Cons of Betvictor
  • Extensive General Election Markets
  • Generous General Election Odds
  • General Election Lucky Dip
  • No General Election welcome offers

Betvictor is another sports bookmaker that turns its hand to politics when the market calls for it.

The politics section is available all year round, but more markets appear when a General Election is on the horizon.

The most popular betting market outside who will be the next Prime Minister is the Most Seats market. This allows punters to back the party they think will end up with the most seats.

Other General Election betting markets include Overall Majority, Government After General Election and Prime Minister After General Election.

One impressive section at Betvictor is the Lucky Dip promotion. All you have to do is choose the Lucky Dip market you want to bet on, enter the stake, spin the wheel and get some amazing odds.

Another way of using the Lucky Dip promo is to bet with one of the already made up selections. You can get good odds on a bet that includes the exact number of Labour seats or the number of Conservative sets. Both provide punters with generous odds.

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What Are General Election Betting Sites?

General Election betting sites are usually those considered to offer novelty betting markets. These markets are not always available throughout the year, but will pick up pace nearer the time of the election. The general election happens just once every five years and betting sites will look to offer a range of markets around this time.

If we disregard odd boosts and accumulators, the chance to pick up a bonus directly relating to the general election are pretty slim. However, you may be able to use your welcome bonus – just make sure you check the eligible markets in the terms and conditions.

What Markets Will I Find When Looking At UK General Election Betting?

Once you’ve made your way back to Betting.co.uk and found yourself a general election betting site, you’ll find six main markets are covered. In this next section, we take a closer look at what is on offer ahead of the July 4 General Election.

🗳️ Government after the Next General Election

Instead of betting on the next UK Prime Minister, you can look to bet on the party that will lead the UK after the next general election. Although a relatively straightforward concept, you will find that there are additional ways for you to boost the odds. For example, instead of just voting for Labour outright, you can vote for a Labour majority or a Labour/Lib Dem coalition. Once you’ve selected your party or coalition, you can simply enter your stake and place your bet.

🪑 Mosts seats

Sometimes the general election is too close to call – also called a hung parliament. So, you may find that a minority or a coalition may be created. If this is the case, then you’ll still find that one party will still have secured the most seats from a numerical standpoint – just not enough to put them into the hot seat. In this market, you’ll simply select which party you believe will earn the most seats.

📈 Overall Majority

There are 650 seats in UK Parliament, so for one party to have a majority verdict they will need to occupy at least 326 seats. This betting market allows punters to choose which party they feel will win with a majority verdict. In 2019, the Conservatives won by majority with 356 seats. At the time of writing, they now hold 346.

🏠 Constituency

Each MP has their open consistency around the UK and the one with the most seats will run that specific area. In General Election betting, punters can bet on which party they believe will win each constituency. If you want to bet on Barnsley North, Darlington, Derbyshire Dales, Keighley and Ilkley or even Warrington South then the market is available; to you.

🔣 Turnout Percentage

This market allows you to bet on what you feel will be the percentage when it comes to the General Election. The percentage is from the number of voters that are legally allowed to vote. Bet365 currently have a market of over 64.50% and under 64.50% on their site. The more people who vote, the larger the turnout percentage.

⬆️ Requested bets and odds boosts

Alongside these two main general election markets, you’ll find that you can request a bet and receive an odds boost at some of the best general election betting sites. Once you have requested a particular market, your chosen operator will provide you with personalised odds. An example would be requesting odds for a particular party to win less than 20 seats.

What Happens After The General Election?

Sir Keir Starmer is the current Prime Minister of the UK, and it did not take long for the British public to turn on him.

It does not matter whether it is Labour or the Conservatives in charge, there will still be people ready to knock them down. Whoever is the Prime Minister or Leader of the Opposition, they are there to be shot out.

General Election betting markets will remain open until the next election with punters able to bet on which party will win the most seats.

We do not know when the next General Election will be, so some of the best UK online bookmakers are focusing their markets on who will be the next leader of both the Labour Party and the Conservatives.

With Starmer not winning my popularity competitions, a lot of punters are placing bets on who will take over as the leader of Labour with Wes Streeting the bookies favourite with Bet365.

Kemi Badenoch has recently been installed as the new Conservative Party leader, but we know things can change very quickly in the world of politics. James Cleverly is the current favourite to be the next Tory leader.

Here are the frontrunners to become the next leader of the Labour Party.

  • Wes Streeting - 5/1
  • Rachel Reeves - 5/1
  • Angela Raynor - 10/1
  • Yvette Cooper - 10/1
  • Andy Burnham - 10/1
  • Bridget Phillipson - 11/1
  • Lisa Nandy - 14/1
  • Christian Wakeford - 33/1

Others on request

Here is a brief list of those in the running to become the next Conservative Party leader.

  • James Cleverly - 7/2
  • Robert Jenrick - 11/2
  • Nigel Farage - 15/2
  • Tom Tugendhat - 10/1
  • Clare Coutinho - 12/1
  • Boris Johnson - 14/1
  • Priti Patel - 14/1
  • Jeremy Hunt - 20/1

Others on request

Did You Know These Fun Facts About The General Election?

  1. Old Sarum, a small village in Wiltshire, had two seats in parliament between 1708 and 1832. However, at the time, only sheep inhabited the land.
  2. Alongside traditional campaigning methods, general election songs were created as a way to encourage people to vote – could you really imagine today’s MPs belting out a ballad?
  3. If a ballad didn’t work, you may have found a bludgeon man appearing at your door. As votes were public until 1872, these men were used to intimidate and, hopefully, alter your decision.
Video: How does the General Election work?

How does the General Election work?

Top Betting Sites For December 2024

New customers only. 7 days to place qualifying bet of £10 at 1/1 (2.0) to receive 4 x £10 Free Bets. 7 day expiry. Exclusions apply. Stake not returned. 18+. T&Cs apply.
New UK/IE customers only. Sign up and place your first sports bet at offs of Events (2.0) or greater and if it loses, get a free bet equivalent to 50% of your first bet stake (min £10), to a maximum value of £25 plus 25 free spins on Gold Horsey Winner. Full T&Cs apply. 18+ / BeGambleAware.org
Min deposit £10, Max stake £10, Min Odds 1/1 (2.0); Max free bet £10; New players only
New customers & 18+ only. Min. deposit of £10. Qualifying real money bet of £10. Min odds greater than or equal to 1.5 required. E/W bets excluded. Offer awarded immediately but could be issued the next working day in exceptional circumstances such as technical fault. Additional T&Cs apply. Please gamble responsibly.
New reg only. Claim by placing a min deposit £10 via ‘My Offers’ page within 30 days. 7 days to stake max £10 in-play, min odds 1/1 (2.0). Max. extra winnings £100. Once claimed, 30-day expiry. Cashed out, System & EW bets do not qualify. Other Promotional Play Restrictions Apply. T&Cs apply.

Things To Consider When Betting On The General Election

When it comes to casting your vote in the General Election, there’s plenty for you to consider. However, the same is true when it comes to placing your general election bets. In this next section, we offer you our top tips to get the most out of the experience.

Compare The General Election Betting Odds

Before you make use of our UK bookmaker reviews and find yourself a new destination to place your general election bets, be sure to check out the odds and range of markets provided. The general elections offered by your chosen operator will set the tone for the kind of experience you can expect further down the line. Comparing odds is essential in betting whether you're betting on a General Election or considering the latest Glastonbury Festival betting options.

Follow Debates And Polls As The Election Approaches

Campaigning will go into full swing on both a national and local level in the run up to a general election. Usually there are televised debates between the party leaders, which could offer some insight into how the voting public may decide on the day.

Make Use Of The Request A Bet Options

General election betting markets are limited, meaning that you are restricted in the ways that you can bet on one of the biggest events on the political calendar. As you will find when betting on the UK royal family, requesting a bet allows you to add your own touch to an otherwise tame collection of markets.

Who The Big Newspapers Are Backing

The media has a big role to play when it comes to things like the General Election. It is not necessarily scaremongering, but they will paint a different picture on events that are happening depending on which political party they support.

In the UK, the right-wing newspapers that throw their support behind the Conservative paper include The Times and Sunday Times, The Sun, The Sun on Sunday, Daily Mail, The Mail on Sunday, Daily Express and Sunday Express.

These newspapers will try and put a spin on the positive news that centres around the Conservative Party and paint them in a good light.

When it comes to the Labour Party and their left-wing supporters, the Daily Mirror, Sunday Mirror, Sunday People and The Guardian will print positive stories about Labour and negative stories about the Conservative Party and the Prime Minister.

How Social Media Can Mislead Bettors

Social media can do more damage than mainstream media when it comes to scaremongering and posting false information.

Where the newspapers have a legal right to post the truth and facts, social media does not and people can post what they want - within reason. This can lead to a lot of false information circling around.

Platforms like X do their best to inform users whether information posted on their site is true or not, but that doesn't stop the information from spreading. Just because you have read it somewhere, it doesn’t automatically make it true.

Voter ID Laws

The voting age for a General Election in the UK is 18 years of age. To be able to vote in person, voters now need to bring photographic identification to prove their age and that allows them to vote.

If you do not have the relevant documentation to prove how old you are, a new Voter ID system has been introduced. This allows people to apply for a free Voter ID which is also known as a Voter Authority Certificate.

This certificate can be applied for on the Electoral Commission website.

Recent Local Election Results

Although Local Election results will give us a good indication of what the public feeling is around certain political parties, it is not guaranteed the same results will happen at a General Election.

Some people will vote in the Local Elections and then not bother to vote in the General Elections and vice versa. More than likely more people will turn out to vote for a General Election because they feel they are important and that they have a say in who is running the country.

Check Out Historical Results

While there are usually five years between elections, looking at past results for an individual constituency can give a good guide as to which seats may be vulnerable. It's sometimes possible to get odds on certain seats being held or changing hands after an election too.

YearResultVoter Turnout
2010Conservative (coalition)59.1%
2015Conservative36.8%
2017Conservative (hung parliament)42.3%
2019Conservative43.6%

Potential Outcomes For The General Election

When it comes to betting on the General Election, there are a few different markets you can bet on in regards to the overall outcome.

Overall Majority

There are 650 seats in Parliament and for one party to have an overall majority they need to win over half of them. That means a party needs to win at least 326 seats in the General Election to be able to form a Government.  In 2019, the Conservatives won the General Election with 365 seats.

Minority Government

Minority Government is when a political party does not have the majority when it comes to overall seats. The party who claims the most seats will be sworn in, but any legislation will be passed through with the support of enough members that make it an eventual majority.

Coalition

In terms of the Government, a Coalition is where political parties enter into an agreement to share power and policies. This happens when no party has claimed a majority victory after the General Election. The last time the UKhad a Coalition was in 2010 when the Conservatives and Lib Dems joined forces after the 2010 General Election ended in a hung parliament.

Find A Safe Place To Bet On The General Election Today

General election betting may not have been the first thing that comes to mind when considering placing your vote. Hopefully, we have now shown you that there are plenty of great ways for you to bet on the general election and a range of operators offering competitive odds along the way.

Plus, we can assure you that there’ll be no bludgeon men knocking on your door to try and persuade you to place your bet on another candidate.

General Election Betting Pros and Cons
  • Plenty of time to research potential outcomes
  • Number of markets has increased in recent years
  • Odds are available most of the time
  • Can be up to 5 years between elections

Our Favorite Betting Bonuses

New customers only. 7 days to place qualifying bet of £10 at 1/1 (2.0) to receive 4 x £10 Free Bets. 7 day expiry. Exclusions apply. Stake not returned. 18+. T&Cs apply.
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New reg only. Claim by placing a min deposit £10 via ‘My Offers’ page within 30 days. 7 days to stake max £10 in-play, min odds 1/1 (2.0). Max. extra winnings £100. Once claimed, 30-day expiry. Cashed out, System & EW bets do not qualify. Other Promotional Play Restrictions Apply. T&Cs apply.

Can Bonuses Be Used on General Election Markets?

It is very unlikely you will see a welcome offer aimed directly at the General Election - remember most of the online bookmakers focus primarily on sports.

However, if a welcome bonus does not state what sport you can use the offer on, then you can use it on the General Election - as long as you follow the guidelines surrounding the time you can use it. Always check the terms and conditions surrounding each welcome offer.

When you are betting on politics or the General Election, you will find the markets listed in the A to Z section with all the other sports, so unless it specifically says you cannot use a bonus on politics, then go ahead.

General Election Betting FAQ

🗳️ How Does General Election Betting Work?

Betting on politics and the General Election is no different to betting on sports. You can back your favourite party (team) to win the election. Although there will not be markets like how many goals will be scored or both teams to score, you can use markets like how many seats a party will win or how many seats each party will pick up. The markets might be different, but the concept is the same.

✔️ What Betting Markets Are Available For A General Election?

There will not be as many betting markets available for the General Election than say the Champions League Final, but that is understandable. The most popular markets include ‘Most Seats’, ‘Prime Minister After Next Election’, ‘Government After Next Election’, ‘Constituency results’, ‘party total seats’ and ‘turnout percentage’.

Here at Betting.co.uk, we’ve been busy scouring the market and reviewing the very best General Election betting sites. Find out more about security, support, odds, and markets today.

❓ How do I find out more about the General Election betting odds by constituency?

In this latest General Election betting guide, we cover all there is to know about the best betting sites, available markets, and the importance of comparing your odds. Plus, you’ll pick up some top tips to help you bet on the general election when the time comes. 

Any general election betting site that has been covered by our team will have gone through rigorous testing to confirm its legitimacy. You’ll even find that we dedicate a whole section of our reviews to security and licencing. Find your perfect destination here.

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