
Looking for sites like 32Red? You’re in the right place. I’ve put together a list of sites that are just as good - and in some ways, even better - than 32Red. My top picks? Unibet, BetMGM, bwin, and Betano.
You can sign up now by clicking one of the links on this page or stick around to see why these sites made the cut. I've covered the casino games, sports betting options, promotions, and key features, so you can see how they compare to 32Red and find the best alternative based on what matters most to you.
If you’re looking for sites like 32Red, I’ve found four that are definitely worth checking out. One of them is a true sister site owned by Kindred, while the others come from different operators - but all of them bring something to the table that makes them just as good as 32Red, if not better in some areas. Below, I’ve put together mini-reviews of each one so you can see what sets them apart and why they’re solid alternatives.
Betting site | Casino | Live casino | Sportsbook | Live betting and streaming |
Unibet | Yes | Yes | Yes | Yes |
BetMGM | Yes | Yes | Yes | Yes |
Bwin | Yes | Yes | Yes | Yes |
Betano | Yes | Yes | Yes | Yes |
What really makes Unibet stand out, though, is the sheer quantity of games. It has over 2,000 slots - far more than 32Red - and its RTPs are slightly higher on average, meaning better odds of winning over time. When it comes to sports betting, Unibet and 32Red are pretty similar sites in terms of sports coverage and odds, but Unibet has the edge for live betting.
It offers live streaming for over 40,000 events each year - far more than most sportsbooks. It also has extra features that you won’t find at 32Red, like the Combo Booster, which can increase your payout by up to 50%. And unlike 32Red, which doesn’t have a sports welcome bonus, Unibet offers a "bet £10, get £40 in bonuses" deal for new sports bettors, making it a better choice if you want extra value right from the start.
One big advantage BetMGM has over 32Red is its welcome offer. While 32Red doesn’t provide any sports welcome bonuses, BetMGM gives you £40 in free bets when you bet £10. And the best part? There are no wagering requirements on your winnings from these free bets, meaning whatever you win is yours to keep. That’s a huge plus compared to 32Red’s bonuses, which can come with playthrough requirements as high as 50x.
And if you enjoy casino games at 32Red, you’ll feel right at home at BetMGM. It has a fantastic selection of slots, table games, and live dealer games from top software providers, along with MGM Exclusives that you won’t find anywhere else. The only downside is that BetMGM doesn’t offer as many demo mode options as 32Red, but you’ll still find a decent number of slots available to try for free.
bwin dedicates an entire section to virtual sports, offering markets for virtual tennis, football, basketball, American football, and more. The high-quality graphics and lifelike gameplay make it feel as close to the real thing as possible, and with matches running every three minutes, there’s always something to bet on.
If you enjoy 32Red’s poker betting options, you’ll probably love bwin too. It has a dedicated poker section packed with multiplayer tournaments, including unique formats like Daily Legends, Bounty Hunter, Micro Series, and Mystery Bounties. The table limits are also super flexible - you'll find small blinds as low as £0.01 and big blinds at £0.02, along with plenty of high-stakes tables, making it a great choice no matter your budget.
Its odds are among the best in the industry, often beating 32Red and other top sportsbooks. Horse racing odds, in particular, are excellent, with daily boosts available. The same goes for football accumulators, which also feature regular odds boosts. On top of that, Betano offers better sports betting bonuses than many competitors, including 32Red.
For example, unlike 32Red, which doesn’t offer a sports welcome bonus, Betano gives you two options. You can choose between a "Bet £10, Get £30 in Free Bets" for football or a "Bet £10, Get £10 in Free Bets" for all other sports. Both offers come with no wagering requirements on winnings from the free bets, meaning whatever you win is yours to keep -a big advantage over 32Red, where some bonuses have wagering requirements as high as 50x.
32Red has been popular since it launched in 2002, and let's be real - betting sites don’t stay relevant for over two decades without doing something right. In this case, 32Red does a lot right.
For starters, the casino game selection is stacked. Whether you’re into slots, table games, live dealer games, or exclusive titles found nowhere else, there's no shortage of options. Plus, many of these games can be played in demo mode - something that’s not always offered at online casinos.
On the sports betting side, 32Red is known for offering some of the best odds in the industry. Add in live betting, live streaming, a bet builder, and early cashout options, and the sportsbook holds its own against some of the biggest names out there.
Beyond that, they've got 24/7 live chat support, a VIP program, and a well-designed app for both iOS and Android. Put all of that together, and it's no surprise that 32Red is still going strong after all these years. For a deeper dive into what makes it stand out, check out my full 32Red review.
There’s no denying that 32Red is one of the best and most well-known betting sites out there, but let’s be honest - no site is perfect. Even the top 50 online casinos in the UK have their drawbacks, and 32Red is no exception. Here are a few reasons why it might not be the right fit for you:
One of the biggest downsides of 32Red is the complete lack of a sports welcome bonus. While there is a casino welcome offer and occasional free spin no deposit offers, sports bettors get nothing for signing up - no free bets, no deposit match, nothing.
That’s pretty unusual, especially when so many competitors provide risk-free bets, boosted odds, or deposit matches for new sports bettors. So if you're looking for a welcome bonus for sports betting, you’re better off choosing another site like 32Red since plenty of other sportsbooks will reward you for signing up.
Another downside is the high wagering requirements on some bonuses, making it tough to actually cash out your winnings. Take the casino welcome offer, for example - it’s a 150% match up to £150, which sounds great, but there’s a catch.
You’ll have to meet a 50x wagering requirement before you can withdraw anything, which is definitely on the higher end compared to other casinos. To put that into perspective, if you deposit £20 and get a £30 bonus, you’d need to wager a whopping £1,500 before you can withdraw any bonus winnings. That’s a tough challenge, and for many players, it’s probably not worth it.
Another drawback worth noting is that some casino games at 32Red have lower RTPs compared to other sites. Take Immortal Romance, for example - on most sites, it has an RTP of over 96%, but at 32Red, it’s closer to 94%.
That might not seem like a huge difference at first, but over time, even a slight reduction in RTP can impact your overall returns, especially if you play regularly. If you’re the kind of player who always looks for the best payout rates, you might want to check out other casinos like 32Red that offer higher RTP versions of your favorite games.
If you love what 32Red has to offer but are looking for something a little different - or maybe even better in certain areas - the alternatives I’ve listed on this page are all solid picks. For a true sister site, Unibet is the way to go.
If top-tier odds and generous bonuses are a priority, BetMGM stands out as a great choice. If you're into virtual sports and competitive poker tournaments, bwin delivers an experience that’s hard to beat. And if you’re interested in trying a newer site that’s rapidly gaining traction, Betano is definitely worth a try.
Each of these sites brings something to the table that 32Red lacks, so it all comes down to what matters most to you. When you’re ready to check them out, just click the links on this page to get started.
The main downsides of 32Red are the lack of a sports welcome bonus, high wagering requirements on casino bonuses, and lower RTPs on some games. Its casino welcome bonus also has a 50x wagering requirement, which is higher than many competitors.
32Red’s official sister sites are owned by Kindred Group, including Unibet and a few smaller brands. Out of these, I think Unibet is the best option because it offers a larger casino game selection, higher RTPs on average, and various sports betting features. It also has a sports welcome bonus, which 32Red doesn’t provide.
Yes, bwin is a great choice, especially if you’re interested in virtual sports and poker tournaments. It has a dedicated virtual sports section with events running every three minutes, which 32Red doesn’t offer. Its poker section also features unique tournaments and flexible table limits.
Betano is known for offering some of the best odds in the industry, especially on horse racing and football accumulators. It frequently provides daily odds boosts, making it a strong choice for value betting. BetMGM also stands out for consistently competitive odds across multiple sports.
Players must be 21 years of age or older or reach the minimum age for gambling in their respective state and located in jurisdictions where online gambling is legal. Please play responsibly. Bet with your head, not over it. If you or someone you know has a gambling problem, and wants help, call or visit: (a) the Council on Compulsive Gambling of New Jersey at 1-800-Gambler or www.800gambler.org; or (b) Gamblers Anonymous at 855-2-CALL-GA or www.gamblersanonymous.org.
Trading financial products carries a high risk to your capital, especially trading leverage products such as CFDs. CFDs are complex instruments and come with a high risk of losing money rapidly due to leverage. Between 74-89% of retail investor accounts lose money when trading CFDs. You should consider whether you understand how CFDs work and whether you can afford to take the high risk of losing your money.