Ladbrokes Sports Bonus
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  • Over 35 major sports and activities.
  • Variety of competitive odds.
  • Maximum of a £1000000 win a day for major sports.
Ladbrokes Casino Bonus
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  • 100 slots games available.
  • 35 Jackpot slots.
  • Live casino - 17 Roulette & 13 Blackjack games available.
Ladbrokes Poker Bonus
Go to Ladbrokes Poker
  • Uses iPoker network.
  • Offers Pot Limit, No Limit & Limit games.
  • Poker tournaments every 15 minutes.

Ladbrokes Reviews & Ratings UK 2021

Is Ladbrokes reliable?

Welcome to my Ladbrokes review. Always independently and impartially conducted, I’ll give you honest Ladbrokes ratings of Ladbrokes UK, and you’ll find some amazing bonuses and great odds, too. If you ever wondered ‘Is Ladbrokes reliable?’ and ‘Is Ladbrokes secure?’, just take a look below!

Ladbrokes UK has also entered the world of casino and poker. It is slowly becoming a favourite among many people in the gambling world, as can be seen from our Ladbrokes bingo review, Ladbrokes casino review and Ladbrokes sports review.

Ladbrokes sport
Ladbrokes: Pros & Cons
  • Great odds for football and in-play basketball
  • High winning limits
  • Several casino games offered
  • Fantastic customer service with multiple language support
  • Average odds in sports other than football
CompanyLadbrokes Betting & Gaming Ltd.
HeadquarterOne Stratford Place, Montfichet Road London E20 1EJ
Year of Founding-
CEOJim Mullen
Available Languages-
Customer SupportLive Chat, Phone, Email Support
Email[email protected]
Phone+44 208 515 2565
UKGC - UK Gambling Commission
Verified byIBIA (International Betting Integrity Association)
IBIA (International Betting Integrity Association)
Payment Methods
Credit Card
Instant Transfer
Show More
Betting Markets115
Live StreamsYes
Odd Level90.38%
Betting Tax-
Cash OutNot Available
Live CasinoNo
VIP ClubNo
Casino TypeFlash, Download

Bonus offers

When talking about the Ladbrokes offers, several factors have to be taken into consideration. You cannot just rely on the bonus at its face value. Instead, you need to look into the terms and conditions, especially the wagering requirement, and then decide whether a bonus is suitable.

Thankfully, Ladbrokes UK is known to provide an impressive bonus of 200%, and it goes up to £600, raising our Ladbrokes ratings. Next up, if you look at the wagering requirement of Ladbrokes, it will be 40x. However, you can only bet an amount up to a maximum of £50 in one bet.

Like Paddy Power and Sky Bet, this casino also has a few games which do not contribute completely to the wagering requirement. Roulette and certain kinds of blackjack contribute only 20%. A few table games like Sic Bo and Pai Gow offer the same rate. Wild and Double Up slot options do not contribute as well. On top of all these, there are a few payment methods that do not contribute to the bonus offer like Envoy, PayPal, Skrill, Neteller, and prepaid cards.

Live casino welcome bonus

The Ladbrokes live casino provides you with a different welcome bonus, which is 100% up to £100. It has a wagering requirement of 40x. Top games like Live Blackjack and Live Roulette will contribute 100% to meet the wagering requirement. Baccarat and bets which cover around 67% of the tables are excluded.

Sportsbook welcome bonus

In the sportsbook section, if you bet £5, you can get bonus bets worth £20.

Bingo and poker bonuses

The bingo bonus is ‘Spend £10 and play with £40’. The bonus is present for seven days. It has a 2x wagering requirement.

The poker welcome bonus is quite generous as well, coming up at 200% up to £1,200. You get a couple of extras like:

  • 4x £2,000 Bonus roll tickets
  • 5x £2 Twister Tournament tickets
  • 5x £2 General Tournament tickets
  • 1x £5 Cash Table ticket

Usability, Look & Feel

As well as having great content and competitive offers, it’s also important that a betting site looks good and works seamlessly. So, how does Ladbrokes stack up in this regard?


Ladbrokes offer a lot of games and other gambling services, and this makes the website look a bit crowded. However, overall, the website remains quite usable, as per our Ladbrokes reviews. The bonuses show in the form of a sliding design.

The homepage is quite intuitive as well. The top of the page has several options like Sports, In-play, Casino, Slots, Games, Live Casino, Bingo, Poker, Lottos, Virtuals, Mobile, Exchange, and The Grid. Below, there are other options like Getting Started, Download & Play, etc. Deposits and payment can be made easily too.


Ladbrokes has an attractive look overall, according to our Ladbrokes reviews although the red tinge of the website can look very unappealing and uninviting to some. There is a search option too, which you can use to search for different games.


The loading time for Ladbrokes is quite fast since it does not have a graphically intense website, due to which our Ladbrokes ratings are high. There is also a Download & Play option, which is excellent. While the number of games might make it a bit hectic to explore, it is more a problem of fitting in so many game options rather than a flaw of the site.


Ladbrokes operates all over the world and so, they accept several payment methods. The most popular ones, like Visa and Mastercard debit cards, are the most preferred payment methods, as per our Ladbrokes reviews.

Credit Card
+ 3

There are other options here too though, like Neteller, Skrill, and PayPall. These methods are quite modern but Ladbrokes, despite being an established gambling operator, has quickly integrated them into the system. However, there can be limitations in terms of bonuses with these payment methods. You can even opt for prepaid options like Paysafecard. The usual options for the bank transfer are also there.

For debit cards, the minimum deposit is £5, while it is £10 for the eWallet methods. There is no maximum limit to the deposit.

It is recommended that the payment method you use is the same as the deposit method. However, if that is not possible, then the payments will be made into your bank account. You can withdraw £5 at a minimum, but the maximum limit of withdrawals is £30,000. There are no fees attached.

For debit cards, the withdrawal time duration is three to five days. For the e-wallet options, it is only 48 hours.

Customer service

The customer service of Ladbrokes UK is quite reliable based on our Ladbrokes reviews. It might be the reason why Ladbrokes has been able to stay relevant in such a competitive market.

You can access the Ladbrokes UK customer service easily through the tab at the top of the page. Since it is an international operator, you have the option to communicate with the team in several languages including German, Irish and Swedish.

The live chat feature is available 24/7. I used it to see whether I could use PayPal and was connected straight to a chat bot. This was pretty annoying, but thankfully I was then diverted to someone called Lynette after a wait of about five minutes. Once I’d answered some simple security questions, I got the answer I was looking for.

Here’s a look at the beginning of our conversation:


You can also email for support or telephone using dedicated UK and international lines. The telephone service in the UK is quite excellent, but it may not be as reliable internationally. If you prefer to have your query resolved without interacting with anyone, there is a comprehensive FAQ section that should do the job.

License & security

It is essential to get answers to questions like “is Ladbrokes reliable?” and “is Ladbrokes secure?” This can be understood from the licenses that the operator holds. Ladbrokes have got licenses from reputable companies like the UK Gambling Commission and the Gibraltar Gaming Commission – much like what we found in our Unibet review and Boyle Sports secure guide.

Germany - Deutsche Sportwetten-Lizenz
UKGC - UK Gambling Commission
Australia’s Northern Territory

Since Ladbrokes UK operate online as well, there are a few online security measures that this operator puts in place. They have high-tech SSL encryption to ensure that your financial information is kept safe. The RNG games are also tested to be fair and random by third-party auditors like eCOGRA. Independent auditors like ESSA ensure that the games and the payment features are completely secure.

Ladbrokes also ensures the protection of minors by asking for ID proof to ensure that you are above 18 (the eligible age for gambling) before registering and using the site.

Rewards & loyalty program

Ladbrokes UK is not only generous with its offers when it comes to the welcome bonus section. We found in our Ladbrokes reviews that it also provides amazing rewards to loyal customers. You can go for several VIP membership options from Ladbrokes. If you become a VIP member, you can get a whole host of benefits like enhanced comp points redemption, exclusive VIP promo codes and more.

There are different levels in the VIP program, including Bronze, Silver, Gold, and Platinum (the highest). You can only be a Platinum member if you are invited.

To go up the VIP level in terms of Bronze, Silver, and Gold, you have to collect comp points by playing regularly and putting in large deposits. You can go up to the Gold Level by collecting these comp points and get £4000 deposits and 12,500 VIP points. You can collect comp points in several ways. One way is by placing £10 on slots and receiving two points.

Ladbrokes Sports Betting

Betting markets

Ladbrokes enjoys an excellent reputation in the sports betting world, but how does their product live up to its fierce competition?

There are several betting markets that Ladbrokes UK operates in and according to our Ladbrokes sports review, that’s a plus point for them. Since Ladbrokes is a premium betting site, you can bet on almost anything, sometimes even in political or cultural events. There are over 35 sports and activities you can place your bet on. The favorite sports of Ladbrokes are football and horse racing, and in both these sports, Ladbrokes has been able to produce marvellous odds.

In the sports section, you can pick from several sports like Football, Tennis, Horse Racing, Rugby Union, Golf, Volleyball, Handball, Snooker, Darts, Motor Racing, Basketball, Ice Hockey and many more.


When it comes to odds, Ladbrokes are quite efficient, according to our Ladbrokes reviews. However, they are not the best in the market. They may not be the worst, but when you compare it with the industry standard, Ladbrokes falls quite short.

The football and horse racing odds turn out to be quite good. It might be because of the long heritage that Ladbrokes hold overall in these markets. You can even bet on lotteries at Ladbrokes and hence, you get fixed odds in this case. When you combine the bonus with the odds like enhanced odds, doubles, and price boosts, you can find a great deal here.

The pre-match odds for a popular sports like football are around 95%. For horse racing, the odds fall to an average of 87.58%, and for tennis, it goes up to 95.88%. Hence, there is an inconsistency in the odds production of Ladbrokes.

When it comes to the odds of in-play betting, Ladbrokes tend to get better odds our Ladbrokes reviews found, especially in the two sports that it specialises in: football and basketball. In football, the in-play odds are around 93.8%, while in basketball, it is around 93.58%. These numbers are quite high and, thus, shows a lot of potential for Ladbrokes in-play betting, further increasing our Ladbrokes ratings. Check out our William Hill review or Grosvenor sports review for  top bookies who scored highly in our ratings.


Like all sportsbooks, there are certain limitations that Ladbrokes put against the winnings of an individual. These limits are called betting limits. The minimum stake accepted by Ladbrokes is quite low at 10p. While there are competing operators which accept lower stakes, 10p is justified and not unreasonable, suiting most punters.

The maximum win limit is quite generous too and goes up to £1,000,000 per day, earning our high Ladbrokes ratings. This limit is attractive for popular sports like horse racing and football. It is quite high for an operator, and few operators give such high win limits, making Ladbrokes an excellent option for most high rolling sportsbook users.

However, the maximum win limit gets down when you put it against non-sport events or specials, going to £10,000 per day. For non-sport events, this limit is quite low and not at all attractive.

My summary & conclusion

Overall, I think that Ladbrokes as a sportsbook has its weaknesses and strengths. My  Ladbrokes reviews showed that while there is heritage on the side of Ladbrokes, the operator has failed to take a top rank when it comes to the sportsbook. However, Ladbrokes keeps itself decent in the sportsbook market. One of the main weaknesses of Ladbrokes is its average odds, holding back my Ladbrokes ratings.

In comparison to all other operators, the odds of Ladbrokes are quite low and do not promise great payouts. However, I found that Ladbrokes has some pretty lucrative betting bonuses, which enhances the odds.

Ladbrokes allows you to bet on a variety of sports. The in-play interface of this operator is quite interactive. One of the special features of the live streaming facility of Ladbrokes is that it offers live streaming of less popular sports like darts and snooker. Ladbrokes also allows amazing win limits as well, which makes it a great go-to sportsbook for most punters. All in all, I reckon you’ll like what you find here!

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Ladbrokes Casino


Ladbrokes UK doesn’t only cater for sportsbook fans. Its vast and varied casino section also offers plenty to keep you entertained.

The chief software company which provides different games for Ladbrokes casino is Playtech. Other than Playtech, you can also get games from Ash Gaming, NextGen, IGT, NetEnt, Realistic, Greentube, and another 15 developers.

You can enjoy popular games from Ladbrokes too, like the Age of Gods, Cleopatra, Foxin Wins, Rainbow Riches and plenty more. The live casino games are provided by the reputed software provider, Evolution Gaming.

Game portfolio

Ladbrokes have a wide range of casino games which it offers to the punters, and it is positive as per the Ladbrokes casino review. There are several classic games that you can indulge in, like the Age of the Gods Roulette, European Roulette, etc.

You can play more than 100 slots if you sign up with Ladbrokes, with most of the slots being provided by Playtech. You can get many movies or TV-inspired slots too, like Monty Python’s Spamalot, Pink Panther or Little Britain. You also have top titles like Batman and the Joker Jewels and Man of Steel.

On top of that, there are more than 35 jackpot slots where you have the potential to win incredible amounts, due to which we give them high Ladbrokes ratings. For progressive jackpot slots, you can opt for amazing games like Mega Jackpots: Isle o’ Plenty or the Mega Fortune, which has been known to break many records within the casino.

Overall, the game portfolio of Ladbrokes is quite decent, and if you are a professional gambler, you will not be bored by the variety of games that Ladbrokes hosts.

Live Casino

Ladbrokes UK comes with a lot of different options in the live casino area. There are about 17 roulette games that Ladbrokes offers to its customers. These include roulette games like French Roulette, Immersive Roulette and the European Roulette. The reputed live casino game provider Evolution Gaming powers the live casino section of Ladbrokes.

You can also play 18 blackjack games, which have unlimited table numbers. You can also try your luck on the seven baccarat tables or spend time on Casino Hold’em and Sic Bo. So, if you are a casual gambler or a seasoned high roller, the casino has everything for you.


Like Betfair, Betfred and other competing providers, Ladbrokes puts a limit on the amount of money that you can put at stake during a live casino game. These limits are called table limits. The table limits of each casino game differs and are quite unique. Table limits are quite good for low stake players.

Ladbrokes has also ensured that the minimum stake limit is kept quite low so that even casual players can invite themselves to participate in the live casino section. In some of the games, the wager can go as low as 50p. However, with the exception of blackjack, the maximum bet limit is not very high in most games, and so, it may not please high rollers.

The table limits at Ladbrokes are:

  • Roulette: Table Limits- £1 – £25 No. of Tables: 17
  • Blackjack: Table Limits- £2.50 – £2500 No. of Tables: 18
  • Baccarat: Table Limits- £0.50 – £300 No. of Tables: 7
  • Hi-Lo: Table Limits- £1 – £650 No. of Tables: 1
  • Sic Bo: Table Limits- £5 – £300 No. of Tables: 1
  • Casino Hold’em: Table Limits- £1 – £5 No. of Tables: 1

My Ladbrokes summary & conclusion

I reckon that the casino section of Ladbrokes is quite good and has every feature in it to attract a casino player, thereby gaining good Ladbrokes ratings from me. It offers a large variety of games, and there are several slots that a gambler can choose to play from. Due to the variety of games, you will not be bored when you engage with this operator. The operator has also attached itself with a top software provider, ensuring that you get the best and reliable games.

The live casino section is also quite good, although it may not be very suitable for high rollers as the win limits placed by the casino are not very high. In terms of interactiveness, the casino website is great and it gives you all the required information about the games and how you need to play them.

Overall, I think that casino section is a strong point of Ladbrokes, and you should give it a try!

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Ladbrokes Poker


If you are a fan of poker, then Ladbrokes also has a dedicated section to this classic card game. Let’s dive a little deeper to find out what it has to offer.

Ladbrokes is part of the major network called iPoker. It gives out generous offers and great monthly promotions. However, you have to opt-in for a promotion if you want to get the benefit of it.

The maximum number of players allowed in a poker game is around 10 for each game. New players get a sign-up bonus of 200% up to £1,200, which is released in the form of £5 for 170 Status Points, equivalent to 30% Ladbrokes Rakeback. You have 90 days to complete the bonus terms.

Game Types & Rake

The game types that you can play in the Ladbrokes poker section are the Limit games and Pot Limit and No Limit games. In each of the games, you get a maximum rake of 3.0 if the maximum number of players are playing the game.

Generally, the maximum player limit is around 10. For VIPs, there is a six-tier level. They have different rake backs. These levels are:

  • Short Stack – Status Points per month: 0 Rake per Month: N/A Rakeback: N/A
  • Grinder – Status Points per month: 100 Rake per Month: £10 Rakeback: 8%-9%
  • Deep Stack – Status Points per month: 500 Rake per Month: £50 Rakeback: 9%-11%
  • Chip Leader – Status Points per month: 1600 Rake per Month: £160 Rakeback: 11%-14%
  • Rounder – Status Points per month: 4000 Rake per Month: £400 Rakeback: 14%-19%
  • Legend – Status Points per month: 9000 Rake per Month: £900 Rakeback: 20%-22%


There are two major tournaments that you can play in the poker section of Ladbrokes, that have good Ladbrokes ratings. Tournaments in the Ladbrokes poker section start every 15 minutes. The most popular tournament is No Limit Hold’em tournaments, but you can find tournaments like Pot Limit Omaha, Pot Limit Omaha Hi/Lo. There are even Omaha and Stud tournaments. For guaranteed events, you can get a guarantee of £75,000 overall and a daily guarantee of £10,000.


There are different limits for poker games at Ladbrokes. For the No Limit Texas Hold’em players, the limit ranges from £0.01/£0.02 up to £5/£10. For Fixed Limit Hold’em, the limit is at £0.01/£0.02 and these go up to £20/£40. Pot Limit Omaha and Omaha High/Low also have limits of £0.01/£0.02 up to £5/£10. Fixed Limit Omaha has low limits of £0.02/£0.04. Fixed Limit Omaha High/Low has a limit of £0.10/£0.20.

My verdict on Ladbrokes poker

So I think that the section of Ladbrokes is quite decent. However, the low limits placed on the poker games can make high rollers turn away from it. The poker games are fun and varied, and I found that you can also play in the poker tournaments. The limits of the poker tournament differ based on the game. The VIP rakeouts are attractive and I’d have no hesitation in recommending this site!

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Conclusion - Zack Wilson's take on Ladbrokes

I’m not exactly being controversial when I say that Ladbrokes is a fantastic sportsbook. But I think that the site’s casino and poker also pushed up those Ladbrokes ratings. All of which made it a real pleasure to carry out these Ladbrokes reviews.

So what impressed me most? Well there were incredible win limits along with fantastic odds for football, horse betting, and in-play basketball. I should note that Ladbrokes UK has some decent bonuses and rock solid security. My Ladbrokes ratings went through the roof for the casino and my Ladbrokes reviews found that this is a site you can trust.

Don’t like what you found in my Ladbrokes reviews? Then check out my Sporting Index review for a decent alternative.

Ladbrokes Reviews FAQ 

🏇 Is Ladbrokes the best horse racing betting site?

Ladbrokes boasts an impressive array of fantastic betting markets. The underlying platform and platform capabilities make it a pleasure to bet on the Ladbrokes site. They cover horse racing to a big extent. However, answering the question of whether they are the best horse racing betting site requires a deeper analysis. Read our Ladbrokes review to find out more about this specific area of expertise.

📱Can I download a Ladbrokes mobile betting app?

Ladbrokes brings you an interactive platform that can be accessed via your desktop. The top bookmakers also provide customers with a handy mobile app which allows for on-the-go betting. In our bookmaker reviews, we highlight the availability of a mobile app and how to go about downloading it. You’ll also find out whether it’s available on Apple, Android, Windows, or all three.

🔔 What are the latest Ladbrokes promotions?

Ladbrokes will require you to sign up and create a valid betting account before you can access any promotions. This is the standard procedure when it comes to online betting. It goes without saying that you cannot claim a promotion before you’re an eligible customer. Once you have signed up with Ladbrokes, you’ll find a world of promotions. Our Ladbrokes review at will also outline the available promotions to you.

Ladbrokes Sports Bonus
400% up to £20
Go to Ladbrokes Sports
  • Over 35 major sports and activities.
  • Variety of competitive odds.
  • Maximum of a £1000000 win a day for major sports.

User Reviews for Ladbrokes

5/5 – 1 User Review
  1. the best for those who like to bet on football

    the best for those who like to bet on football


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